Monday, August 20, 2012

The only trouble with Cialis is....

.....the completely lame commercial.

There is absolutely no shame in taking Cialis or any other drug to help with erectile dysfunction. Why wouldn't you want to perform as well as you can, in that department?

I saw the newest Cialis ad the other day and it made me shake my head in confusion. How can such a  wonderful product have such a crappy commercial?

I cannot find a link to the ad, or else I would post it here. If someone finds one, please forward it.

Here's the deal - throughout the ad, there are nice looking middle-aged couples (40's on up, I'm assuming) who are doing various activities together. Sounds okay so far, right? Not really, as it began to play out...

One couple is sitting on a porch (or something like it) and the wife is doing a crossword puzzle. The man turns and gives her this incredibly LEACHEROUS look....he just leers at her, and she laughs and picks up the crossword and pulls him in to help her with it. Oh, ha ha, what fun we're having on the porch!

The reason I say the look is leacherous is because she doesn't reciprocate...she just smiles, laughs, and going on with her boring life. It just doesn't feel real. If I was the wife, and I knew the situation and that my hubby had just taken the magic pill, I'd be gearing up for some fun, not trying to finish my sudoku. Seriously!

So then, another couple is slow dancing at home, and this guy also gives his gal the most dirty, salacious look, like he's ready to peel her skin off. AND NOTHING HAPPENS! THEY JUST KEEP DANCING. Ha ha, let's keep dancing, what fun this is. The whole thing is unsettling.

The commercial is full of vignettes like these - couples doing ordinary things, the man gets the horny lightbulb going off in his head (or elsewhere) which you can see on his face. And then they do NOTHING ABOUT IT!

Isn't the whole point here that this wonder drug - which I am completely in favor of because everyone deserves as much function and happiness in the sheets as possible - makes it happen for up to 36 hours, and you take it because you anticipate doing the deed within a half hour?

So why not put that ridiculous word jumble down, stop dancing vertically and get to the good stuff? I would respect the makers of Cialis if they had perhaps gone with a more realistic scenario. As soon as the guy gets that "feeling", it's off to have some fun! The dancing stops and the couple run off the screen, or the crossword puzzle gets tossed to the floor and the couple starts to make out on the pretty wicker porch set. Show that instead of weird, sappy, unrealistic scenes where nothing happens.

Boring, weird and unsettling. Perhaps Viagra is the better drug.

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